Facebook Ads Management
Facebook’s marketing platform has had a fast and dramatic shift in the online CPC media mix. Because the power of social networking is so strong and their members provide so much detailed information about their preferences, we have the ability to micro-target the viewers who will see your ads. We can target your ad using keywords, gender, age, education, location, occupation, hobbies, relationship status, and parenting status.
We’ll create targeted, custom ads with a concise call-to-action that appeals directly to the audience you want to reach. Ads are text based, but we can also include an image to attract interest. You can advertise a product or service with ROAS or CPA targets, but you can also promote an event, group or your business’ Facebook page.
Facebook Ads aren’t “coming soon”, they’re here. We have many clients that are now spending more on Facebook than on Google because it works better. This is big, and it happened fast.”
- Dan Golden, – President, Chief Search Artist @ Be Found Online
LinkedIn Ads Management
LinkedIn is a unique advertising opportunity for B2B companies to audiences who are interested specifically in the products and services unique to a B2B market. The LinkedIn advertising model is similar to Facebook – we target by audience, not by keyword. We show your ads to people based on job industry, job title, location, education and more.
While Facebook and LinkedIn ads are still in their infancy, we have plenty of experience in the social advertising space and have created a paid search strategy specifically designed for these social media platforms. We’ll work with you to determine a monthly budget that fits your needs and provide you with monthly reports that include a detailed interpretation of your results. As the social platforms continue to grow, we will modify our approach to meet the needs of the sites, your audience and your business.
Contact us today to talk about how you can reach an engaged audience via Facebook and/or LinkedIn Paid Search advertising.