DATA & ANALYTICS SOLUTIONS
The realm of data and analytics for marketing can be a daunting space for businesses.
Constant changes in legislation surrounding user privacy and data collection make it difficult to understand what information your business can and can't collect to inform your marketing strategy. And once you've collected that information, analyzing it and turning it into actionable insights is a step that can quickly become overwhelming. To further add to this task, the platforms we rely on to collect and visualize this data are constantly evolving, which makes it challenging to keep up with management (the migration from Universal Analytics to Google Analytics 4 is just one example).
As a marketing analytics agency, Be Found Online can help you navigate these various spaces so you can feel confident in the marketing data you are utilizing to make informed decisions. Our Analytics Team offers a comprehensive range of data and analytics solutions to help your business succeed, and many are highly customizable to ensure you are getting the insights you need. At the end of the day, our goal is to help you understand where you need to put your marketing dollar so that your business is efficient and successful.
OUR DATA & ANALYTICS SERVICES
As a full-service marketing analytics and consulting firm, we offer a variety of solutions to help your business get the data it needs to achieve its goals.
Not sure what's going on with your current site's analytics? This is where we help!
So you have all the marketing data you could ever dream of... now what?
WHY ARE MARKETING ANALYTICS IMPORTANT?
Marketing analytics are crucial for businesses of all sizes. Using data to drive business decisions can increase efficiency, reduce costs, and improve customer satisfaction. Below are a few ways keeping track of your marketing analytics can optimize your business's performance:
- Data Provides Insights into customer behavior: the data from your marketing analytics allows you to understand your customers better. With a properly configured analytics platform like Google Analytics 4, you can gain insights into your customers' behavior, preferences, and needs. This information allows you to understand what changes you need to make to improve your products or services, better target your chosen audience(s), and provide a better customer experience.
- Data can help you optimize your marketing spend: Marketing data and analytics can help you determine how your target audience prefers to interact with your business and what avenues are most likely to lead to the conversion you are after. It takes multiple touch points for the average user to complete a conversion, a properly configured analytics program can help you to determine when and where those touch points are so that you can optimize your ROI.
- Prove value: It can often be difficult to determine which marketing efforts are worth it, and which ones are a liability. Properly configured marketing analytics can help your marketing department show their worth.
WE'RE READY TO ROLL
UP OUR SLEEVES
Whether you’re looking for to boost your online presence, increase traffic, or just plain sell some stuff, we have the paid media mix and expertise to pull it all together and reach your goals as efficiently as possible.
The BFO Team brings anywhere from four to 17 years of experience – each. With this level of experience we have cultivated direct relationships with the people at the organizations driving the biggest changes in the industry. We pride ourselves on the access and insights that we can provide our clients.
WHY CHOOSE BE FOUND ONLINE?
We're conquering the complicated to drive the business results for our clients.
We put our clients at ease because they trust they're in good hands with every project, every time.
We work to make an impact in the work we do and in the world around us.
If you're looking for a partner who can help you make an impact in a big way - we're your people.
From acquiring new customers to tackling multi-touch attribution to developing an urgent media plan overnight – the BFO team has consistently gone the extra mile to both get it right and make it right. There are few digital agencies that balance the art and science of organic and paid media quite like BFO. They are passionate. They care. They wear orange.
Carla D’Alessandro, CMO at Brightline
We hired BFO and the orange man, Dan Golden, to help us build out an SEO strategy and engagement has been top-notch since day 1. BFO’s team is super quick and responsive and has exceeded expectations on deliverables across the board. I am excited about some upcoming projects where BFO will get even further ingrained with our team/strategy (we are re-doing sections of our website, aligning our paid search and SEO strategy, etc).
Jeff Matthews, Director of Growth Marketing at Basis Technologies
The team at BFO was highly skilled and a pleasure to work with. As an SEO myself, I was consistently impressed with their level of industry knowledge.
Taylor Wilson, SEO Manager at Penn Foster
We believe we have a stake in our clients’ success, so we work alongside them to achieve their goals and create new sources of revenue. For over 10 years, we’ve hit the mark for some amazing brands and we can do the same for you.