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1. DISCOVERY

We ask questions... a lot of questions, but they have value (we promise). Our Analytics team will walk through a discovery process with you to determine how you are using your data now, and how you could be better utilizing it in the future to gain the insight you need to make informed decisions. We want to get to know you and your product so that we can craft a data strategy that best fits your needs.

2. STRATEGY

After we have an understanding of your business and user journey, we create a data strategy for you. This strategy provides an outline of what we need to track and why to help your business fund marketing success.

3. CONFIGURATION

After we have our strategy, we begin our configuration process. We will work to ensure that your preferred platform is set up to accurately track the different macro and micro conversions that we have identified as key data points in your campaign. Think of this as the set up part.

4. DESIGN

First impressions matter, that goes for our reports too. Once we have the data filtering in, we will walk into our design process. Our team will create a custom reporting template that matches your business's brand and style needs. We will work through different draft iterations to ensure we have everything you need.

5. CONNECTION

This is where we connect your report to the appropriate data source and make sure it's all functioning as it should.

6. FINALIZE

All the work has been done, the last step is to finalize or wrap up our project. Our team can provide any report education or walkthrough that is needed to ensure you are able to fully utilize the capabilities of your custom report.

We ask questions... a lot of questions, but they have value (we promise). Our Analytics team will walk through a discovery process with you to determine how you are using your data now, and how you could be better utilizing it in the future to gain the insight you need to make informed decisions. We want to get to know you and your product so that we can craft a data strategy that best fits your needs.

After we have an understanding of your business and user journey, we create a data strategy for you. This strategy provides an outline of what we need to track and why to help your business fund marketing success.

After we have our strategy, we begin our configuration process. We will work to ensure that your preferred platform is set up to accurately track the different macro and micro conversions that we have identified as key data points in your campaign. Think of this as the set up part.

First impressions matter, that goes for our reports too. Once we have the data filtering in, we will walk into our design process. Our team will create a custom reporting template that matches your business's brand and style needs. We will work through different draft iterations to ensure we have everything you need.

This is where we connect your report to the appropriate data source and make sure it's all functioning as it should.

All the work has been done, the last step is to finalize or wrap up our project. Our team can provide any report education or walkthrough that is needed to ensure you are able to fully utilize the capabilities of your custom report.

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From acquiring new customers to tackling multi-touch attribution to developing an urgent media plan overnight – the BFO team has consistently gone the extra mile to both get it right and make it right. There are few digital agencies that balance the art and science of organic and paid media quite like BFO. They are passionate. They care. They wear orange.

Carla D’Alessandro, CMO at Brightline

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We hired BFO and the orange man, Dan Golden, to help us build out an SEO strategy and engagement has been top-notch since day 1. BFO’s team is super quick and responsive and has exceeded expectations on deliverables across the board. I am excited about some upcoming projects where BFO will get even further ingrained with our team/strategy (we are re-doing sections of our website, aligning our paid search and SEO strategy, etc). Big stuff is coming and BFO is the strategic (and fun) partner we needed to get us to the next level.

Jeff Matthews, Director of Growth Marketing at Basis Technologies

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The team at BFO was highly skilled and a pleasure to work with. As an SEO myself, I was consistently impressed with their level of industry knowledge.

Taylor Wilson, SEO Manager at Penn Foster

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