When optimizing content, it is important to strategically use keywords. We research your business through a content survey and recommend relevant topics to write about. We then incorporate these keywords into the title, headers, meta description, and content, making it easier for search engine crawlers to find and rank your content higher in the SERPs.
CONTENT OPTIMIZATION & REPORTING
Is that content working? Let's find out!
As a Google Partner, we work our magic on your content to meet SEO best practices, ensuring it drives targeted traffic instead of aimlessly wandering the web.
We'll keep a close eye on your optimized content and evaluate its performance through detailed reporting. This way, we can ensure that it delivers the desired results and pinpoint any areas that may need adjustments.
OUR SERVICES^Solutions
There are so many different ways a brand can take their content, but we'll find the best path!
OPTIMIZATION STRATEGY
BFO knows any content is only as good as it's optimization. That's why we work with you to create a content strategy that utilizes every available aspect of SEO optimization to cover all possible areas. If there is an opportunity to optimize, we take it!
By following white hat SEO optimization standards (yeehaw, cowfolk!), BFO ensures your content is solid and immune to penalties or algorithm updates. We optimize keywords, meta data, headers, internal links, alt image tags, and more to improve your search engine ranking and increase visibility to potential customers.
Meta data is crucial for optimizing content. It helps your content stand out in search engine results. At BFO, we create keyword-optimized meta titles and descriptions for each site page. Meta keywords are no longer necessary for on-page SEO. Our meta data elements include researched keywords and a call to action to encourage engagement.
Header tags are an essential part of any web page, as they help to organize the content and make it easier to read. They are also a critical factor in SEO, as search engines use them to understand the structure and hierarchy of the content on a page.
Internal linking is like a secret passageway within a website, connecting different pages together. It's not just about making navigation a breeze for users, but also about boosting the importance and credibility of specific pages.
Alt image tags are the ultimate heroes of HTML attributes, coming to the rescue for both visually impaired users and search engines. With their extraordinary power to provide alternative text for images, they not only describe the image for those unable to see it but also provide valuable information to those eager search engines wanting to know more.
When optimizing content, it is important to strategically use keywords. We research your business through a content survey and recommend relevant topics to write about. We then incorporate these keywords into the title, headers, meta description, and content, making it easier for search engine crawlers to find and rank your content higher in the SERPs.
Meta data is crucial for optimizing content. It helps your content stand out in search engine results. At BFO, we create keyword-optimized meta titles and descriptions for each site page. Meta keywords are no longer necessary for on-page SEO. Our meta data elements include researched keywords and a call to action to encourage engagement.
Header tags are an essential part of any web page, as they help to organize the content and make it easier to read. They are also a critical factor in SEO, as search engines use them to understand the structure and hierarchy of the content on a page.
Internal linking is like a secret passageway within a website, connecting different pages together. It's not just about making navigation a breeze for users, but also about boosting the importance and credibility of specific pages.
Alt image tags are the ultimate heroes of HTML attributes, coming to the rescue for both visually impaired users and search engines. With their extraordinary power to provide alternative text for images, they not only describe the image for those unable to see it but also provide valuable information to those eager search engines wanting to know more.
CONTENT MARKETING REPORTING
Analyzing webpage content through user metrics is absolutely crucial for gauging marketing success and pinpointing areas where improvements can be made. User metrics such as number of users, page views, time spent on site, unique pageviews, total time spent reading, bounce rate, average time on site, click-through rate (CTR), and conversions offer valuable insights into user interaction.
WE'RE READY TO REPORT!
Unlocking the true potential of your content lies in optimizing it to attract the right traffic. With a rock-solid optimization strategy, our reports will seamlessly mirror your content marketing goals.
Start a conversation with us today and elevate your content to new heights!
WE'RE READY TO ROLL
UP OUR SLEEVES
When it comes to effectively reporting on the content for your site, BFO knows where to look! Start up a conversation today and learn how we can help move the needle (and report on) on your SEO efforts.
OUR^Your EXPERIENCE
We believe we have a stake in our clients’ success, so we work alongside them to achieve their goals and create new sources of revenue. For over 10 years, we’ve hit the mark for some amazing brands and we can do the same for you.
From acquiring new customers to tackling multi-touch attribution to developing an urgent media plan overnight – the BFO team has consistently gone the extra mile to both get it right and make it right. There are few digital agencies that balance the art and science of organic and paid media quite like BFO. They are passionate. They care. They wear orange.
Carla D’Alessandro, CMO at Brightline
We hired BFO and the orange man, Dan Golden, to help us build out an SEO strategy and engagement has been top-notch since day 1. BFO’s team is super quick and responsive and has exceeded expectations on deliverables across the board. I am excited about some upcoming projects where BFO will get even further ingrained with our team/strategy (we are re-doing sections of our website, aligning our paid search and SEO strategy, etc). Big stuff is coming and BFO is the strategic (and fun) partner we needed to get us to the next level.
Jeff Mathews, VP Growth Marketing at Basis Technologies
The team at BFO was highly skilled and a pleasure to work with. As an SEO myself, I was consistently impressed with their level of industry knowledge.
Taylor Wilson, SEO Manager at Penn Foster
OUR B2B & B2C EXPERIENCE
YoY REVENUE
Driving Digital Marketing to Build Regional Startup Into National Powerhouse.
PER QUARTER
How we implemented Data Studio for Client's partner program saving them 117 hours per quarter.