SHI Case Study - Be Found Online

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Off Page SEO Services

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Content Services for SEO

Website Migration Services

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Paid Search Advertising

Paid Social Advertising

Programmatic Advertising

Display Advertising

Shopping Advertising

Multi-Location & Franchise

Data & Analytics Solutions

Website Analytics

Custom Reporting

Google Analytics 4

Server-Side Tracking

Content Solutions

Research & Audit

Create & Publish

Report & Optimize
INDUSTRIES
OUR PILLARS

SERVICE

We’re conquering the complicated to drive the business results for our clients.

TRUSTED

We put our clients at ease because they trust they’re in good hands with every project, every time.

IMPACTFUL

We work to make an impact in the work we do and in the world around us.

PURPOSEFUL

If you’re looking for a partner who can help you make an impact in a big way – we’re your people.
INDUSTRIES
B2B Markets

Financial Services

Software & SaaS

Manufacturing

B2C Markets

Consumer Packaged Goods

Ecommerce

Education

Restaurants & QSRS

Retail

Travel & Hospitality

Cannabis
ABOUT US
OUR PILLARS

SERVICE

We’re conquering the complicated to drive the business results for our clients.

TRUSTED

We put our clients at ease because they trust they’re in good hands with every project, every time.

IMPACTFUL

We work to make an impact in the work we do and in the world around us.

PURPOSEFUL

If you’re looking for a partner who can help you make an impact in a big way – we’re your people.
ABOUT US
Who We Are

News, Events, & Media

Our Team

Career Opportunities

Agency Partnerships
RESOURCE HUB
OUR PILLARS

SERVICE

We’re conquering the complicated to drive the business results for our clients.

TRUSTED

We put our clients at ease because they trust they’re in good hands with every project, every time.

IMPACTFUL

We work to make an impact in the work we do and in the world around us.

PURPOSEFUL

If you’re looking for a partner who can help you make an impact in a big way – we’re your people.
RESOURCE HUB
Blog

Webinars

Case Studies

Guides

SEO FAQ

How Long Does It Take to See SEO Results?

What Is On-Page SEO?

What Is Off-Page SEO?

What Is SEO Content?

What Is Technical SEO?

What Is Indexing in SEO?

What SEO Metrics & KPIs Should I Care About?

Big Ideas With BFO!

All Resources

SERVICES
OUR PILLARS

SERVICE

We’re conquering the complicated to drive the business results for our clients.

TRUSTED

We put our clients at ease because they trust they’re in good hands with every project, every time.

IMPACTFUL

We work to make an impact in the work we do and in the world around us.

PURPOSEFUL

If you’re looking for a partner who can help you make an impact in a big way – we’re your people.
SERVICES
SEO Solutions

Technical SEO Services

Off Page SEO Services

Local SEO Services

Content Services for SEO

Website Migration Services

Paid Media Solutions

Paid Search Advertising

Paid Social Advertising

Programmatic Advertising

Display Advertising

Shopping Advertising

Multi-Location & Franchise

Data & Analytics Solutions

Website Analytics

Custom Reporting

Google Analytics 4

Server-Side Tracking

Content Solutions

Research & Audit

Create & Publish

Report & Optimize
INDUSTRIES
OUR PILLARS

SERVICE

We’re conquering the complicated to drive the business results for our clients.

TRUSTED

We put our clients at ease because they trust they’re in good hands with every project, every time.

IMPACTFUL

We work to make an impact in the work we do and in the world around us.

PURPOSEFUL

If you’re looking for a partner who can help you make an impact in a big way – we’re your people.
INDUSTRIES
B2B Markets

Financial Services

Software & SaaS

Manufacturing

B2C Markets

Consumer Packaged Goods

Ecommerce

Education

Restaurants & QSRS

Retail

Travel & Hospitality

Cannabis
ABOUT US
OUR PILLARS

SERVICE

We’re conquering the complicated to drive the business results for our clients.

TRUSTED

We put our clients at ease because they trust they’re in good hands with every project, every time.

IMPACTFUL

We work to make an impact in the work we do and in the world around us.

PURPOSEFUL

If you’re looking for a partner who can help you make an impact in a big way – we’re your people.
ABOUT US
Who We Are

News, Events, & Media

Our Team

Career Opportunities

Agency Partnerships
RESOURCE HUB
OUR PILLARS

SERVICE

We’re conquering the complicated to drive the business results for our clients.

TRUSTED

We put our clients at ease because they trust they’re in good hands with every project, every time.

IMPACTFUL

We work to make an impact in the work we do and in the world around us.

PURPOSEFUL

If you’re looking for a partner who can help you make an impact in a big way – we’re your people.
RESOURCE HUB
Blog

Webinars

Case Studies

Guides

SEO FAQ

How Long Does It Take to See SEO Results?

What Is On-Page SEO?

What Is Off-Page SEO?

What Is SEO Content?

What Is Technical SEO?

What Is Indexing in SEO?

What SEO Metrics & KPIs Should I Care About?

Big Ideas With BFO!

All Resources

BFO proposed working closely with the client to move partner reporting to Data Studio, which would automate the reporting process and simplify it as any member of the client's team could handle the task.

A massive time saver, this also meant no more manual pulling of Google Analytics reports and no more confusion in reading them.

Together, BFO and the client created a custom Data Studio report that fit the client's needs. We started with a skeleton report that wasn't being used by the client, as it simply didn't work with their specific needs.

After meeting with the client's analyst to discuss what they currently provided and also what they aren't able to show partners, BFO worked to add these elements into Data Studio to pull automatically from their Google Analytics account.

With our experience in knowing what's important to a lot of clients, we started designing the template with other visuals and metrics the client may want to eventually provide to their partners. BFO created different page design options so the client could easily select what they like, and what they didn't.

Approximately one month in, these new reports were in a working format, allowing the client to introduce them to partners, converting them to the new style of reporting. These reports focused solely on Google analytics data.

Soon, the client wanted to add LinkedIn and Google Ads data into the dashboards for partners that were running campaigns. We continued our previous process of understanding what needed to be shown, designing layout options, receiving feedback, and adjusting - a whole lot of adjusting - to meet the client's needs.

"BFO's implementation of dashboards using Data Studio for our partner program has saved time, money, and our sanity! we were using a very archaic way of reporting and knew we needed to change. It was just a matter of finding the time to commit to revamping the process. Knowing what we know now, we wish we had migrated sooner. Instead of wasting time manually piecemealing reports together, we now use our time productively by providing valuable guidance to our partners with rich data provided in the dashboards. It has made working in this field exciting again - instead of feeling bogged down by mindless tasks."