There’s Data Collection. And Then There’s Data Action.
All marketers face challenges when dealing with analytics. It may be measurement and tracking, knowing whether you have clean data or not, or getting the right attribution model in place, and the list goes on. A digital analytics agency should help brands organize and clean up their digital data, and then act on it, enabling you to use this data to increase conversions, segment audiences, and identify hidden issues and opportunities.
COME TO BE FOUND ONLINE WHEN
- You want to make data-driven decisions about your digital marketing strategy
- You want to better understand user behavior on your site in order to improve your conversion rates
- You need to learn more about your audience and how to target them
- You need clear dashboards or reports that measure your digital performance
We Love Spreadsheets But We Love Action More
James and his team at BFO have taken a deep dive into our social media marketing and have helped us identify and solve a long-standing issue we’ve had with pixels, tracking and attribution. Their knowledge and intuition when working with the Facebook ads platform have been invaluable in ensuring that we’re properly targeting and measuring our marketing efforts to continue to justify major investments in social media marketing