How You and I Can Aspire to Help Others
About two years ago, I received an introduction via email to a local charity. At the time, I traded emails with one of their folks about possibly getting together, breaking […]
Hit the Road Thinking Like A Project Manager
The summer is upon us and, for our family, that means vacation! Well, for me, it means working remotely from a different location. This year, our family is driving from […]
Showing Appreciation At Work
At BFO, we work hard to make all employees feel like highly-valued family members. From the company founders to the management team to our peers, we’ve built a culture that […]
How to Create a Successful Remarketing Strategy
Remarketing can be a powerful conversion tool. Serving ads to users who have previously visited your site keeps you in front of prequalified prospects. But…if not done well it can […]
Not Because You Can, But Because You Should
Put me on a bike and I’ll ride 100 miles, walk away with a sore tush grab some water and do it again the next day. Well maybe not the […]
What is Programmatic Buying?
Programmatic buying continues to grow in popularity for the way it does the “heavy-lifting” of ad buying. The automation it offers digital marketers comes with a lot of benefits. It […]
Global B2B Marketing: How to Create a Reliable ROI for International Websites
International B2B marketing can make a global marketer feel like Sherlock Holmes. Sales, downloads and clicks happened, but what precisely do they mean? Global B2B marketers can face a number […]
Get Your VTO On with Gio’s Garden Awareness Night!
As many people know, we are a very charitable bunch at BFO. On May 18, my sister’s softball team, the Lodi High School Blue Devils, are sponsoring a charity softball […]
Your Persistent Customer Goal-Vision
What does it take to excel at delivering your solution or service? How do you build a customer-facing organization or process that ensures your customer’s experience is as amazing as […]
Introducing BFO’s New Referral Program
At BFO, we like working with our clients. In fact, we want to work with more just like them. That’s why we’re excited to announce a Referral Program our clients […]
Be Found Running for a Cause
You want to do what?!?!? This is normally a question I get from my husband and son after pitching my latest crazy family adventure. This time I was getting […]
How to Manage Global Website Data to Guarantee ROI Accuracy
Alignment simplifies the management of global websites and produces accurate – and useful! – ROI data. Of course, as usual, that’s easier said than done. It’s why we’ve created the […]
