ACCELERATED MOBILE PAGES – WHAT ARE THEY & WHAT DO THEY MEAN FOR SEO?
WHAT EXACTLY ARE ACCELERATED MOBILE PAGES? Accelerated Mobile Pages (AMPs) are separate, stripped-down versions of traditional HTML pages, using a condensed markup language appropriately named AMP HTML. AMPs were officially […]
What Type of Digital Marketing Agency Do You Need?
Dan Golden sat down with Tim Clarke from Clutch to talk about the process of finding the right digital marketing agency. These are the key takeaways, but you can always […]
Google’s Algorithm Zoo: Q4 2015 Rollouts
The end of 2015 saw significant updates across a handful of Google’s various algorithm iterations. Google makes upwards of 500 algorithm updates per year, but some have a more widespread […]
Thoughts on Being a Collaborative Leader
Steve Krull wrote another great article for LinkedIn Pulse on the topic of leadership. Inspired by a video from Marshall Goldsmith (renowned leadership coach/speaker/author), Steve talks about his idea of what […]
Lead Generation in 2016: Leveraging Marketing Automation & Content
Online lead generation tactics are continuously expanding and evolving. In 2016, the possibilities can seem endless. To see through the clutter and find success, marketers need to know where they […]
Where Does Paid Social Live?
Social media is an ubiquitous term that can mean many different things. This complexity has birthed a whole industry of social media memes. Social is a platform built by many […]
How to Make the HTTPS Transition for SEO Fun & Profit!
Google has put more of its chips in on keeping the internet a safer place to browse. (This is important stuff for SEO professionals!) They first began by encouraging site […]
Using Facebook Audience Insights for Lead Generation
Now that we have discussed Facebook Ads as a tool for lead generation, let’s get a little more granular with this idea. Let’s say we, as a digital marketing agency, […]
Taking Advantage of Facebook Advertising for Your Lead Generation Efforts
Marketers who have had the opportunity to delve into the world of paid search over the past decade have seen firsthand the differences between traditional marketing methods and marketing methods […]
Top 10 Things to Look for in a Digital Marketing Agency
Digital marketing agencies abound these days so it can be difficult to decide which agency will work best for your needs. There are large agencies, small agencies, and everything in […]
A Few Thoughts on Receiving Advice
Where does the advice you receive come from? How reliable is the source? Did the advice come unsolicited? These are all great questions to ask as you listen to the […]
Google Analytics Premium vs. Standard: When Should Your Business Make the Switch?
Deciding whether or not to invest in a new tool for your business can be quite a daunting task. This is especially true when trying to decide if upgrading to […]