Steve Krull to Discuss the Changing Nature of SEO at MarketLive Summit

March 03, 2014

1 Minute Read

BFO is honored that MarketLive has invited our CEO & co-founder Steve Krull to speak at the 11th Annual MarketLive Summit in Half Moon Bay, CA. The March 24-26 event will focus on customer driven commerce, and ten speakers will discuss a range of topics surrounding the customer experience.

This year’s summit is focused on Customer Driven Commerce and will present topics and discussions on specific strategies to revolutionize every customer experience in a way that best promotes your brand and optimizes each transaction” –Yahoo Finance

Steve’s presentation “Navigating the Dynamic Landscape of Search” takes a deeper look at the tactics that will drive strong organic search results in 2014:

  • How to Measure Success without Keyword Data
  • SEO Best Practices after Panda, Penguin and Hummingbird
  • New Onsite Optimization Techniques
  • How to Evaluate, Test, Measure, and Adjust with SEO
  • The Secret Sauce of Content Marketing

Join Steve for an interesting discussion on the changing landscape of SEO and the implications of recent changes. He will demonstrate the importance of building valuable content as well as techniques for optimizing your eCommerce sites in 2014.

The summit will be kicked off by Ken Burke, Founder & CEO of MarketLive and keynote speaker Mark Hurst, Founder of Creative Good. Rounding out the list of speakers in addition to our very own CEO are:

  • Breakout Session Speakers
    • Alyssa Young, Modells
    • Chris Reighley, Supple
    • Emily Pfeiffer, Berkshire Blanket
    • Estelle Demuesy, Title Nine
    • Jim Davidson, Bronto
    • Kyle Janssens, Greatland
    • Lori Edmonds, Peruvian Connection
    • Pat Duncan, Helzberg Diamonds

For more information about MarketLive Summit 2014, visit

The BFO Team - All the latest from BFO

The BFO Team

Here at BFO, we're always striving to bring you the latest and greatest in digital marketing insights and education. We're not ones to brag, but we've been lucky enough to be featured in all sorts of fancy publications and media outlets, strutting our stuff and showing off our industry expertise.